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Sweepstakes Law

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Now on deck: The law behind sports trading cards promotions

February 25, 2014
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Because sweepstakes and contests are such a popular marketing strategy, many industries develop promotions specifically tied to their products. For the world of sports trading cards, one popular promotion is the “box break.” READ MORE

Can a grab bag be a sweepstakes?

February 4, 2014
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When I hear the words “grab bag,” I think about stores that used to stock plain wrapped packages labeled as either for “boys” or “girls." For a dollar, you could choose one of these packages without knowing what it contained. READ MORE

What you need to know about Australian sweepstakes and contest regulations

August 26, 2013
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One of my favorite aspects of my practice is how it has connected me to fantastic attorneys and businesses around the globe. More and more, sweepstakes and contests are global in nature. READ MORE

What you need to know about Canadian sweepstakes and contest regulations

June 26, 2013
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Clients occasionally ask me to create official rules for a sweepstakes or contest that will be conducted in the U.S. and Canada, or in Canada alone. That’s when I contact counsel in Canada who I know have up-to-date experience with Canadian sweepstakes and contest laws. READ MORE

Supermarket chain gets freezer burn from $100K sweepstakes fine

June 13, 2013
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Once again, a large retailer has been charged with violating New York state law by failing to properly inform customers that they could enter a sweepstakes without having to make a purchase. This time it was The Great Atlantic and Pacific Teas Company. READ MORE