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Clients occasionally ask me to create official rules for a sweepstakes or contest that will be conducted in the U.S. and Canada, or in Canada alone. That’s when I contact counsel in Canada who I know have up-to-date experience with Canadian sweepstakes and contest laws. READ MORE
A picture is worth a thousand words, but a picture of your customers using your product may be worth thousands of new buyers. In the past, photo contests usually cropped up as “cutest baby” or “best picture of the year” competitions. READ MORE
Companies beware the wrath of a consumer with social media savvy and a serious axe to grind. READ MORE
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