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Early in her career, Taylor Swift was a spokesperson for one of our clients. I drafted the official rules for several contests that were used for her concerts and appearances at the client’s sponsored events. (I am secretly convinced that it was those contest rules that lead to her phenomenal success a singer.) READ MORE
Modifying a company-wide sweepstakes allows the local sponsor to tailor the promotion to its area, but it also creates the opportunity for something to go awry. READ MORE
Companies beware the wrath of a consumer with social media savvy and a serious axe to grind. READ MORE
Operating in accordance with the rules and alerting entrants to the material terms of the sweepstakes or contest is sound advice when creating any sweepstakes or contest. READ MORE
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