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Will Florida and New York let you change a sweepstakes after it starts?

November 29, 2017
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I recently received an unusual request from the sponsor of a sweepstakes. The sponsor was one month into a three-month entry period stated in their sweepstake’s rules. Now the sponsor wanted to add a few new prizes to increase the number of entrants. The sponsor asked me what would happen if they changed the rules. READ MORE

Can I change the rules to my sweepstakes? 12 questions you should ask

November 21, 2017
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My usual response to requests to change the official rules of a sweepstakes after it has begun is that you can’t make any changes. However, there may be situations where a change to the rules may not be clear-cut. Here are 12 questions that you may want to ask before deciding whether to change the official rules of a running sweepstakes. READ MORE

Introducing Thompson Coburn’s new Sweepstakes Creator

July 26, 2017
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Our popular Thompson Coburn Sweepstakes Creator program has been updated to make it even easier for sponsors to describe their plans for sweepstakes and contests so that we can prepare draft official rules for them quickly and efficiently. READ MORE

Five things you should know before creating a contest

February 4, 2016
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As most readers of this blog know, a contest is quite different than a sweepstakes. Sweepstakes are games of chance. The winners are selected at random and don’t have to have any particular knowledge or skill – just good luck. READ MORE

FCC modernizes broadcast contest rules to support online disclosure

September 17, 2015
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As we anticipated in our most recent posting, the Federal Communication Commission this morning made a substantial change to its Contest Rules. In a press release today, the Federal Communications Commission (FCC) announced the adoption of new Broadcast Contest Rules “that allow broadcasters to disclose contest rules online as an alternative to broadcasting them over the air.” READ MORE